Privacy Policy

Effective Date: 1 January 2026

This Privacy Policy explains how southlewishamgrouppractice.co.uk ("we", "us", "our") collects, uses, and protects your personal data when you visit our website. We are committed to complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

We may collect the following types of personal information:

• Identity Data: name and email address if you contact us or subscribe.
• Technical Data: IP address, browser type, device information, operating system.
• Usage Data: pages visited, time spent, referral source, clickstream data.
• Cookie Data: as described in our Cookie Policy below.

2. How We Use Information

We use your personal data for the following purposes:

• To operate and improve our website, content, and user experience.
• To analyse website traffic and usage patterns (analytics).
• To track affiliate referrals and manage our relationships with third-party casino operators.
• To respond to enquiries or provide requested information.
• To ensure security and prevent fraud.

Legal bases: legitimate interests (analytics, affiliate tracking, site improvement), consent (cookies where required), and performance of a contract (if applicable).

3. Cookie Policy

We use cookies and similar technologies. Types of cookies we use:

• Strictly Necessary Cookies: essential for site functionality.
• Performance/Analytics Cookies: collect anonymous usage data (e.g., Google Analytics).
• Functional Cookies: remember preferences.
• Affiliate/Tracking Cookies: track clicks to third-party casino sites to attribute commissions.

You can opt out of non-essential cookies via our cookie banner or by adjusting your browser settings. For more details, see our full Cookie Policy (if applicable).

4. Third-Party Links

Our website contains links to third-party websites, including online casinos and affiliate networks. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policy of each third party before providing any personal information. We do not control how they collect, use, or share your data.

5. Your Rights

Under the UK GDPR, you have the following rights:

• Right to access your personal data.
• Right to rectification of inaccurate data.
• Right to erasure ("right to be forgotten").
• Right to restrict processing.
• Right to data portability.
• Right to object to processing, including for direct marketing.
• Right to withdraw consent at any time (where processing is based on consent).

If you are a California resident, you may also have rights under the California Consumer Privacy Act (CCPA), including the right to know, delete, and opt out of the sale of personal information. We do not sell personal data.

To exercise any of these rights, please contact us using the details below. You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO).

6. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy, including for legal, accounting, or reporting requirements. Specific retention periods depend on the type of data:

• Enquiry emails: up to 12 months after last contact.
• Analytics and usage data: up to 26 months.
• Affiliate tracking data: up to 24 months or as required by affiliate programme terms.

After this period, data will be securely deleted or anonymised.

7. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Email: [email protected]